Artesis Plantijn Hogeschool Antwerpen
Management en Communicatie
campus Meistraat
Meistraat 5 - 2000 Antwerpen
T +32 3 220 55 20 - F +32 3 220 55 59
mc@ap.be
Marketing @ Work28155/1695/1920/1/38
Study guide

Marketing @ Work

28155/1695/1920/1/38
Academic year 2019-20
Is found in:
  • Bachelor of Business Management, programme stage 3
    Specialisation:
    • Marketing
This is a single course unit.
Study load: 3 credits
It is not possible to enrol in this course unit under
  • exam contract (to obtain a credit).
  • exam contract (to obtain a degree).
Teaching staff: Vanormelingen Christine
Languages: Dutch
Scheduled for: Semester 1
This course unit is marked out of 20 (rounded to an integer).
Possible deadlines for learning account: 15.10.2019 ()
Re-sit exam: is possible.
Possibility of tolerance: This course unit is eligible for tolerance according to the criteria as determined by the degree programme you are enrolled in.
Total study time: 75,00 hours

Prerequisites

There are no prerequisites for this course.

Learning outcomes (list)

The student communicates within the specific professional context
The student builds a portfolio on the basis of wriiten reports and assignments
The student writes reports paying specific attention to the use of correct language
The student supports purchase and sales management in conformity with the selected marketing strategy
The student participates in professional seminars (Stichting Marketing)
The student supports management within the marketing context
The student gains insight in the practical aspects of running a business through company visits
The student gains insight in management aspects by attending guest lectures

Educational organisation (list)

Learning Activities
Collaborative learning12,00 hours
Lectures and / or tutorials18,00 hours
Work time outside of contact hours45,00 hours

Evaluation (list)

Evaluation(s) for first exam chance
MomentForm%Remark
Semester 1Portfolio100,00
Evaluation(s) for re-sit exam
MomentForm%Remark
2nd examination periodPortfolio100,00