Artesis Plantijn Hogeschool Antwerpen
Management en Communicatie
campus Meistraat
Meistraat 5 - 2000 Antwerpen
T +32 3 220 55 20 - F +32 3 220 55 59
mc@ap.be
ALSEM: Trends in Management and Communication/1-234441/1894/2021/1/76
Study guide

ALSEM: Trends in Management and Communication/1-2

34441/1894/2021/1/76
Academic year 2020-21
Is found in:
  • International programmes Management and Communication
This is a single course unit.
Study load: 5 credits
Co-ordinator: Soudyn Mireille
Languages: English
Scheduled for: Semester 1
This course unit is marked out of 20 (rounded to an integer).
Possible deadlines for learning account: 15.10.2020 ()
Re-sit exam: is possible.
Possibility of deliberation: This course unit is eligible for deliberation according to the criteria as determined by the degree programme you are enrolled in.

Short description

“Trends in Management & communication” is a course with several underlying topics within the general field of management and communication in Europe. Journalism and the media landscape in Belgium, as well as legal procedures and economy in Belgium will be discussed. Tips & trics and very practical skills regarding time management, presentation techniques, mail etiquette and commercial communication will be added to best practices in Business Project management, CRM-systems, Risk management in banking and direct marketing.

Prerequisites

There are no prerequisites for this course.

Educational organisation (text)

Guest lectures by different specialists in the field

Evaluation (text)

1st session: Digital exam
2nd session: Digital exam