Artesis Plantijn Hogeschool Antwerpen
Management en Communicatie
campus Meistraat
Meistraat 5 - 2000 Antwerpen
T +32 3 220 55 20 - F +32 3 220 55 59
mc@ap.be
visual communication17607/2184/2122/1/67
Study guide

visual communication

17607/2184/2122/1/67
Academic year 2021-22
Is found in:
  • Bachelor of Communication Management
    Choice package:
    • Keuzepakket 2+3CC
    • Keuzepakket 2+3PRV
    • Keuzepakket 2CC
    • Keuzepakket 2PRV
    • Keuzepakket CC - 360°-/andere bach
    • Keuzepakket PRV - 360°/ andere bach
This is a single course unit.
Study load: 3 credits
It is not possible to enrol in this course unit under
  • exam contract (to obtain a credit).
  • exam contract (to obtain a degree).
Teaching staff: van Varik Mark
Languages: Dutch
Scheduled for: Semester 2
This course unit is marked out of 20 (rounded to an integer).
Possible deadlines for learning account: 15.03.2022 ()
Re-sit exam: is possible.
Possibility of tolerance: This course unit is eligible for tolerance according to the criteria as determined by the degree programme you are enrolled in.
Total study time: 78,00 hours

Prerequisites

having passed, or having a tolerated mark for Media techniques AND having passed, or having a tolerated mark for Explore the media - mobility 1 AND having finished at least 40 ects credits in programme part (year) 1 AND ((to be taken together with WS1 Creative design (2CC) OR to be taken together with WS1 Creative design (2PRV)) OR ((having passed, or having a tolerated mark for WS1 Creative design (2CC)) OR having passed, or having a tolerated mark for WS1 Creative design (2PRV))) .

Learning outcomes (list)

You devise and develop a creative visual concept or format. You have knowledge of image construction and master the basic techniques of photography, AV, layout and graphic design to create simple visual communication tools yourself. For more complex tasks, you will work efficiently with specialists.
You can create functional, communicative images in combination with a creative, idiosyncratic angle.

Study material (list)

Mandatory
Recommended

Educational organisation (list)

Exam duration
Estimated time for testing2,00 hours
Learning Activities
Lectures and / or tutorials8,00 hours
Practicum14,00 hours
Work time outside of contact hours54,00 hours

Evaluation (list)

Evaluation(s) for first exam chance
MomentForm%Remark
Academic yearContinuous skills assessment hands on (Permanent evaluation)100,00De permanente evaluatie omvat verschillende opdrachten.

Permanente evaluatie: drie afwezigheden resulteren in een nul voor het volledige opleidingsonderdeel.

Er wordt een peerassessment in rekening gebracht bij de laatste, afsluitende opdracht.
Evaluation(s) for re-sit exam
MomentForm%Remark
2nd examination periodProject assignment100,00De permanente evaluatie omvat een zelfstandig uit te werken opdracht.