Artesis Plantijn Hogeschool Antwerpen
Business en Recht
FlaHosT: Hospitality Management Project/234448/2764/2223/1/27
Study guide

FlaHosT: Hospitality Management Project/2

34448/2764/2223/1/27
Academic year 2022-23
Is found in:
  • International programmes Business and Law
This is a single course unit.
Study load: 9 credits
Teaching staff: Storme Caroline
Languages: English
Scheduled for: Module 2
This course unit is marked out of 20 (rounded to an integer).
Possible deadlines for learning account: 15.10.2022 ()
Re-sit exam: is possible.
Possibility of deliberation: You have to pass this course unit (will never be deliberated).

Prerequisites

There are no prerequisites for this course.

Educational organisation (text)

Lectures, discussion and meetings – Case Study approach.
The students will be doing some field work (event centers, hotels, management surveys..) and doing interviews.
Coaching: the lecturer provides feedback during the course.

Students who choose this course, are strongly advised to also take the course European Hospitality and Tourism

Course content

Within clearly established long term goals and short term objectives, the students must proceed to
1. Gather relevant information
2. Evaluate competitive scenarios (SWOT)
3. Formulate different strategic options coming out of these analyses
4. Recommand the preferd option with appropriate rational
5. Present the resulting financial data

Evaluation (text)

Written paper in group: 50%
Group assessment: 25%
Presentation: 25%