Artesis Plantijn Hogeschool Antwerpen
Media, Design en IT
Publication Essentials36663/2814/2223/1/06
Study guide

Publication Essentials

36663/2814/2223/1/06
Academic year 2022-23
Is found in:
  • Bachelor of Graphical and Digital Media, programme stage 2
    Programme option:
    • Graphic Media Technology
    • Labs year 2 sem 3: BDL, PDL
    • Labs year 2 sem 3: IDL, PDL
    • Labs year 2 sem 3: MDL, PDL
    • Print & Creation
    • Print & Creation + Print & Publishing
    • Print & Publishing
This is a single course unit.
Study load: 3 credits
It is not possible to enrol in this course unit under
  • exam contract (to obtain a credit).
  • exam contract (to obtain a degree).
Co-ordinator: De Vuyst Marijke
Other teaching staff: Stoops Tim
Languages: Dutch
Scheduled for: Semester 1
This course unit is marked out of 20 (rounded to an integer).
Possible deadlines for learning account: 15.10.2022 ()
Re-sit exam: is possible.
Possibility of tolerance: This course unit is eligible for tolerance according to the criteria as determined by the degree programme you are enrolled in.
Total study time: 78,00 hours

Prerequisites

having passed, or having a tolerated mark for Publication Technics.

Learning outcomes (list)

Understand
You relate the evolution of graphic design (colour, image, layout, typography, target group, style) to current examples and/or your own design.
You recognise and name important designers, styles and highlights from the history of graphic design.
You interpret and use typographical concepts correctly, both on micro and macro level (terminology, classification, letter choices, ...).
Explore
You distinguish the different choices (in terms of paper, finishing, printing techniques) that can be made at production level.
You experiment with the basic principles of composition when designing more complex print media products for a specific target group.
Materialize
You are able to deliver a technically correct PDF for various purposes (print ready, cPDF, interactive PDF, ...).
You apply (simple) colour management in your designs.

Educational organisation (list)

Learning Activities
Practicum18,00 hours
Work time outside of contact hours60,00 hours

Evaluation (list)

Evaluation(s) for first exam chance
MomentForm%Remark
Academic yearSkills assessment during the examination series40,00on campus examen
Academic yearSkills assessment permanently during class weeks (Permanent evaluation)60,00
Evaluation(s) for re-sit exam
MomentForm%Remark
2nd examination periodSkills assessment during the examination series60,00herwerkte opdracht(en)
2nd examination periodSkills assessment during the examination series40,00on campus examen