Building coordination and management
The construction process has two possible approaches. At one approach, the client has a central role and at the other approach the contractor has a central role. Each one of these construction partners can be represented by a project manager.
We will discuss the duties of the project managers that represent the client on the one hand and the duties of the project manager that represents the contractor on the other hand. We will also discuss the relationship of the construction partners involved during the different building phases.
GIS MPD
In this module, you learn how to carry out and present in 3D, the GIS analyses that you will have learned in masterclass 1. During the assignment, you will also learn how to start a GIS project independently and draw relevant conclusions so that you can apply this method to any spatial issue you may have in the future, using geographical information systems.
Marketing and branding
You will learn how market- and desk research provides the basis of every future proof and efficient marketing plan. We will cover how to set up and execute this research, how to avoid potential pitfalls and how to use sampling and statistics to get to the right solutions.
We will explore how this input leads to a better understanding of your potential customers and their decision making process. Furthermore, we will show you how we can use this information to strategically fill in the different elements of the marketing mix for real estate marketing. After covering the marketing mix, you will also learn to set up a relevant online marketing plan. For that, you will learn about the different online channels we have at our disposal and how they can contribute in guiding potential clients through a pre-defined marketing and sales funnel.
Besides that, we will get into detail about various branding strategies and explore how branding should play an essential role in real estate marketing in the future.
Real estate calculations
First, various real estate return concepts are clarified to outline the broad framework that should be taken into account when investing in real estate. To better understand the real estate investment process, financial mathematical real estate concepts and formulas are explained. Based on a cashflow diagram, a calculation model can be drawn up to calculate the financing and return of a real estate investment and to visualise them over time. Simple (real estate) projects and exercises show how financial ratios say something about the return on an investment.
Now that we have mastered the basic techniques of return calculation, we can apply them to project development.
What costs and revenues do we face and how are they used to calculate a return? You learn what impact changes in the components of a project can have on the return and that time is an important factor here.
Sustainable building MPD
We elaborate on sustainable building and the legislation that comes with it. Furthermore, we look at the different ways of insulation, air tightness and codes of good practice.
Portfolio MPD
In portfolio masterclass Project development, the student creates a portfolio in which his/her self-development is shown. A portfolio serves as a means to display personal information and information about the education followed, interests, work, real estate projects, skills, etc. The aim is to show the environment that the student is working in. The intention is to provide not only a picture of personal development and reflections, but also of acquired experiences, competences and preferences. By reflecting on their own attitudes and skills, students can use this tool to demonstrate their development into real estate professionals. If handled well, it can evolve into a showcase portfolio that can be used for job applications.
Project MPD
In project masterclass Project development, practical skills such as problem-solving thinking and working in team in interdisciplinary applications are actively practiced and tested.
In contrast to project masterclass 1, where the student is still guided and supported to some extent, in this project he/she will have to act more independently and show great self-reliance.