Artesis Plantijn Hogeschool Antwerpen
Business en Recht
ALSEM: Entrepreneurship/234436/3069/2324/1/46
Study guide

ALSEM: Entrepreneurship/2

34436/3069/2324/1/46
Academic year 2023-24
Is found in:
  • International programmes Business and Law, programme stage 2
This is a single course unit.
Study load: 3 credits
Teaching staff: De Schepper Nathalie
Languages: English
Scheduled for: Module 2
This course unit is marked out of 20 (rounded to an integer).
Possible deadlines for learning account: 15.10.2023 ()
Re-sit exam: is possible.
Possibility of deliberation: This course unit is eligible for deliberation according to the criteria as determined by the degree programme you are enrolled in.
Total study time: 60,00 hours

Short description

The course aims to create the motivation and skills needed to think and act in an entrepreneurial way

Prerequisites

There are no prerequisites for this course.

Educational organisation (text)

Lectures, discussion, business management skills
Demonstrate a professional level of business competence in a multi-cultural environment
25% of College
75% forms of Group assessment and work

Learning outcomes (text)

The history of business, exchange and value creation
How to set up a business
How to develop a business plan
Entrepreneurial psychology and motivation
Change, creative problem solving, techniques and innovation
Demonstrate a professional level of business competence in a multi-cultural environment

Learning outcomes (list)

1.1 You search, collect and archive classical and digital information.
The student conducts a market and industry analysis.
2.1 You evaluate your own actions and thinking, those of others, and your environment.
The student uses feedback form peers and the market to (re)define concepts.
The student can interpret customer behavior.
2.3 You identify problems and contribute to their resolution.
The student identifies problems and creates solutions through design thinking.
4.3 You think innovatively and creatively and make suggestions to address problems.
The student uses brainstorming techniques that result in creative solutions.
9.3 You correctly assess stakeholder questions and desires and tailor your communications to the target audience.
The student pitches a business idea in a clear and coherent way and adapts the tone of voice depending on the audience.
11.1 You will build a network and maintain your contacts in a professional manner.
The student reaches out to experts, entrepreneurs, and potential customers to obtain new insights.
11.2 You will use appropriate conversation and negotiation techniques in your professional environment.
The student performs user driven market research.
12.2 You adopt a service-oriented and customer-oriented attitude.
The student develops an offering putting the customer first.

Educational organisation (list)

Dagtraject
Exam duration
Estimated time for testing2,00 hours
Lectures and / or tutorials18,00 hours
Work time outside of contact hours40,00 hours

Evaluation (list)

Evaluation(s) for first exam chance
MomentForm%Remark
Eerste examenperiodeKnowledge and comprehension test during the examination series50,00Written closed book exam
Eerste examenperiodeProject assignment50,00Assessment of a pitch presentation by a professional jury during class hours. Schedule will be provided by the lecturer.
Evaluation(s) for re-sit exam
MomentForm%Remark
2nd examination periodKnowledge and comprehension test during the examination series100,00

Evaluation (text)

1st session:
Class conduct
English
1 individual small paper
Those three are 25% of the marks

1 group work written and oral (45 % on the written part – 30% on the presentation)
Create a business plan and sell the idea to the critical audience