Academic year
2023-24
Is found in:
- Associate Degree of Hospitality Management, programme stage 2
This is a single course unit.
Study load:
5 credits
Teaching staff: De Peuter Eddy, Van Thiel Daniel
Languages: Dutch
Scheduled for: Semester 1
This course unit is marked out of 20 (rounded to an integer).
Prerequisites
There are no prerequisites for this course.
Re-sit exam: is possible.
Possibility of tolerance: This course unit is eligible for tolerance according to the criteria as determined by the degree programme you are enrolled in.
Total study time: 130,00 hours
Learning outcomes (list)
04: Inform and advise guests/customers: Informs and advises guests/customers, taking into account their individual wants and needs and using appropriate sales techniques.
| The student reflects critically on his/her soft skills in a commercial context. |
| The student will apply sales theories to a real-world exa |
05: Rental/sales department mapping and lifelong learning: Mapped the rental/sales of products and services within own department. Based on developments in their own field, limited market studies, an assessment of the demand and desires of their intended guests/customers, and the set objectives, the graduate makes adjustments in consultation with management.
| The student will apply sales segmentation of the hotel landscape within a case study.
|
| The student applies the various steps of the commercial process within a case study. |
| The student will develop the sales related components of a commercial business plan. |
06: Promote Department Activities: Conducts promotion of own department's activities and uses appropriate information and communication tools to do so.
| The student distinguishes the different sales channels for MICE and Corporate Sales. |
| The student will communicate the components and concerns of a sales process to others in a graphically appealing manner. |
11: Working in Team: Works in a team-oriented manner in an intercultural and/or multidisciplinary professional environment. The graduate plans and directs the operational work of the team.
| The student will create a professional LinkedIn profile with a focus on building a network. |
12: Multilingual Functional Communication: Communicates functionally with guests, customers, suppliers and colleagues in a cross-cultural and multilingual context.
| The student adapts his/her communication style to that of the interlocutor and takes into account the guidelines of professional communication in a commercial context. |
Study material (list)
MandatoryEducational organisation (list)
Evaluation (list)
Evaluation(s) for first exam chance
| Moment | Form | % | Remark |
| 1st examination period | Knowledge and comprehension test once during class weeks | 60,00 | individuele papers om de inhoud van dit opleidingsonderdeel zelfstandig te verwerken |
| 1st examination period | Project assignment | 20,00 | Groepsopdracht salesplan |
| 1st examination period | Reflection assignment once during class weeks | 20,00 | schriftelijke toetsing (kennis) tijdens laatste lesweek |
Evaluation(s) for re-sit exam
| Moment | Form | % | Remark |
| 2nd examination period | Knowledge and comprehension test during the examination series | 20,00 | schriftelijke toetsing (kennis) |
| 2nd examination period | Skills assessment during the examination series | 80,00 | toepassingen (bestaande uit verschillende individuele opdrachten) |