Academic year
2024-25
Is found in:
- Associate Degree of Marketing and Communication Support (Antwerp), programme stage 1
This is a single course unit.
Study load:
3 credits
Teaching staff: Bouts Patrick, Van den Wyngaert Vicky
Languages: Dutch
Scheduled for: Semester 1
This course unit is marked out of 20 (rounded to an integer).
Prerequisites
There are no prerequisites for this course.
Re-sit exam: is possible.
Possibility of tolerance: This course unit is eligible for tolerance according to the criteria as determined by the degree programme you are enrolled in.
Total study time: 78,00 hours
Learning outcomes (list)
The associate relies on his/her own creativity, social awareness and responsibility when maintaining a problem solving and target group focus.
| The student will explain and apply the basic concepts and theoretical models of the marketing planning process
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| The student breaks fixed patterns and adapts easily in a changing environment
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The associate shows initiative and works in a constructive manner when working in team. The associate communicates efficiently and with consideration for diversity.
| The student is open to suggestions and ideas from others and is willing to think about them
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| The student exhibits openness, understanding, and respect in relation to others
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| The student fosters team spirit: avoids tensions, enthuses, and compromises
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The associate assumes responsibility for the planning and organisation of his/her work.
| The student plans the work in a structured way
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The associate takes initiative with respect to permanent education and improvement of his/her performance and the functioning of the organisation.
| The student is aware of his/her own actions, values and norms
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| The student analyzes and reflects on his/her own strengths and weaknesses
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| The student is always seeking new knowledge and skills
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| The student acts from ethical and deontological principles and standards
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Educational organisation (list)
Evaluation (list)
Evaluation(s) for first exam chance
| Moment | Form | % | Remark |
| Eerste examenperiode | Portfolio | 100,00 | |
Evaluation(s) for re-sit exam
| Moment | Form | % | Remark |
| 2nd examination period | Portfolio | 100,00 | |