Academic year
2024-25
Is found in:
- Associate Degree of Marketing and Communication Support (Antwerp), programme stage 2
This is a single course unit.
Study load:
3 credits
Teaching staff: Cuypers Maryse, Fierens Koen, Goidts Christophe, Nelissen Tim
Languages: English
Scheduled for: Semester 1 or Semester 2
This course unit is marked out of 20 (rounded to an integer).
Prerequisites
There are no prerequisites for this course.
Re-sit exam: is possible.
Possibility of tolerance: This course unit is eligible for tolerance according to the criteria as determined by the degree programme you are enrolled in.
Total study time: 78,00 hours
Learning outcomes (list)
The associate is familiar with the English language and is able to communicate, both orally and in writing, in a professional context.
| The student prepares a structured presentation in English
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| The student expresses him/herself in an appropriate, professional manner in English
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| The student communicates fluently in English (both written and oral) at level B1+ (CEFR).
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| The student explains concepts from the specific English jargon used in marketing
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| The student adapts his communication style to the target group. |
| The student gives a structured presentation in English |
| The student further expands his/her education-oriented English vocabulary in the field of Marketing. |
Educational organisation (list)
Evaluation (list)
Evaluation(s) for first exam chance
| Moment | Form | % | Remark |
| Eerste examenperiode | Knowledge and comprehension test permanently during class weeks (Permanent evaluation) | 15,00 | |
| Eerste examenperiode | Portfolio | 25,00 | |
| Eerste examenperiode | Skills assessment during the examination series | 25,00 | |
| Eerste examenperiode | Skills assessment permanently during class weeks (Permanent evaluation) | 35,00 | |
Evaluation(s) for re-sit exam
| Moment | Form | % | Remark |
| 2nd examination period | Knowledge and comprehension test during the examination series | 15,00 | |
| 2nd examination period | Portfolio | 25,00 | |
| 2nd examination period | Skills assessment during the examination series | 60,00 | |