Artesis Plantijn Hogeschool Antwerpen
Koninklijke Academie van Antwerpen
Graphic design: Masterproject13525/3353/2425/1/74
Study guide

Graphic design: Masterproject

13525/3353/2425/1/74
Academic year 2024-25
Is found in:
  • Master of Arts in Visual Arts, programme stage 1
    Specialisation:
    • Graphic Design
  • Master of Arts in Visual Arts
    Specialisation:
    • Graphic Design
This is a single course unit.
Study load: 30 credits
It is not possible to enrol in this course unit under
  • exam contract (to obtain a credit).
  • exam contract (to obtain a degree).
Co-ordinator: Rogiers Bas
Other teaching staff: Cox Ines, di Serego Alighieri Andrea
Languages: English
Scheduled for: Academic year
This course unit is marked out of 20 (rounded to an integer).
Possible deadlines for learning account: 31.10.2024 ()
Re-sit exam: not possible.
Possibility of deliberation: You have to pass this course unit (will never be deliberated).
Total study time: 900,00 hours

Prerequisites

There are no prerequisites for this course.

Educational organisation (text)

The student is individually supervised, assessed and evaluated in the studio.
This means that participation in the classes and involvement in the studio is essential. In the event of legitimate absence, bring an attestation of absence to the student secretariat as soon as possible. Illegitimate absenteeism may compromise your study progress.

Prerequisite competencies (text)

• The student possesses the final competencies of the bachelor programme in Visual Arts of the relevant programme/option.
• The student has a broad field of interest and is interested in the wider cultural climate.

Learning outcomes (list)

MA1 - The student has an artistic and autonomous attitude and continues to develop his/herown art practice.
has insight into the historical and current visual/audiovisual art, is able to follow and interpret the evolutions within the artistic field, and position himself within an artistic and intellectual framework.
The student is aware of historical and contemporary social and cultural developments, and the importance thereof for his own artistic discipline, and can situate himself within this context.
The student can apply his innovative ability in experiments and improvisations during the work process, thereby defining and optimising his own signature.
The student starts in his artistic research from a personal questioning and point of view, both in the field of thematics and visual language, as in the field of specific plastic processing.
MA2 - The student takes final responsibility when designing and/or realizing a personal artistic project.
The student is able to design, organise and realise his own artistic project, in an independent, self-disciplined, plan-based and goal-oriented way.
The student chooses consciously from acquired artistic insights and skills, and applies them in the autonomous research project; is self-critical and can select within his work.
MA3 - The student understands the essence of his/her personal artistic development and communicates in a clear and thoughtful way to colleagues and an external audience.
The student can document (1) the sources that inspired him in his creative process and (2) the various stages of development of his creative process.
The student can translate the development of his creative process into language.
The student can present and motivate this project to experts from the work-field.
The student can formulate a reflective text in the context of his own artistic trajectory.
The student can analyse and evaluate his work; makes connections between his individual works.
MA5 - The student develops his/her personal artistic visual language based on personal and social involvement.
The student is aware of historical and contemporary social and cultural developments, and the importance thereof for his own artistic discipline, and can situate himself within this context.
The student can embody, from creative personality and with maturity, independent research in the realisation of an innovative concept.

Course content

The master programme in Visual Arts must be regarded as a trajectory that highlights the student's personal artistic development. The master programme is the completion of a synthesis of the growth that was achieved in the bachelor programme. The pedagogical approach differs significantly from that of the bachelors. In the masters, the student’s project is central: concept development, critical reflection, methodical research, personal signature, authenticity and innovation are the key building blocks in this process.

The artistic, theoretical and pedagogical framework maximally support this. In the true sense of the word, the master programme is a laboratory where dialogue and dynamics between students, lecturers and guest lecturers exist. Discourse is pursued between all parties involved. To enable and support this process, the master programme plays a facilitating role. As much as possible, attempts are made to provide technical and material support, and provide the student with an individual space for work and reflection.

The master project, both in terms of form and content, must reply to a specific personal research question. The student will therefore act largely autonomously: from the development of a research question and the elaboration of ideas, to the practical organisation and critical reflection, to the actual presentation and substantive argumentation towards those who are to evaluate the process.

The student may opt for disciplinary research, but may also develop an interdisciplinary or transdisciplinary trajectory.

Study material (text): Mandatory

See the arrangements stipulated in the program approved by the teacher.

Within the framework of this course unit, various graphic design instruments and production methods are used (digital and analogue). In particular, you will need a laptop with a good display, good processor units and sufficient random access memory and disk space to use current graphics software. The educational environment itself mainly uses Apple computers and can provide additional computing power for design processes that require it. You do not need to purchase a personal laptop prior to class: information about this purchase will be made available at the start of the academic year.

Educational organisation (list)

Learning Activities
Artistic praxis180,00 hours
  • Remark: The student is supervised, assessed and evaluated in the studio both individually and in groups, this means that participation in the classes and involvement in the studio is required. Consultation, presentation, study visits, self-study and confrontation with the work of fellow students are part of the studio organisation.
Artistic praxis720,00 hours
  • Remark: The student is supervised, assessed and evaluated in the studio both individually and in groups, this means that participation in the classes and involvement in the studio is required. Consultation, presentation, study visits, self-study and confrontation with the work of fellow students are part of the studio organisation.

Evaluation (list)

Evaluation(s) for first exam chance
MomentForm%Remark
Eerste examenperiodeArtistic practical assessment100,00Student attendance is a requirement for this course unit. In the event of legitimate absence, bring an attestation of absence to the student administration as soon as possible.

Evaluation (text)

• Permanent assessment by the complete team of lecturers of the studio.

• End-year jury at the end of the second semester.

• The final result is the aggregation of the results obtained during the permanent assessment (20%) and the end-year jury (80%).

• General comments:
o Mandatory participation in the education and study activities.
o Assignments must be submitted or presented on specified dates.