Artesis Plantijn Hogeschool Antwerpen
Business en Recht
Commercial Training_FV41964/3519/2526/1/49
Study guide

Commercial Training_FV

41964/3519/2526/1/49
Academic year 2025-26
Is found in:
  • Bachelor of Business Management, programme stage 2
    Specialisation:
    • Finance and Insurance
This is a single course unit.
Study load: 3 credits
It is not possible to enrol in this course unit under
  • exam contract (to obtain a credit).
  • exam contract (to obtain a degree).
Teaching staff: Frans Emilie
Languages: Dutch
Scheduled for: Semester 2
This course unit is marked out of 20 (rounded to an integer).
Possible deadlines for learning account: 15.03.2026 (2nd semester)
Re-sit exam: is possible.
Possibility of deliberation/tolerance: This course unit is eligible for deliberation/tolerance according to the criteria as determined by the degree programme you are enrolled in.
Total study time: 78,00 hours

Prerequisites

There are no prerequisites for this course.

Learning outcomes (list)

OLR FV 4 The bachelor BM/FV displays a diversity-conscious and coaching attitude towards client- and service oriented operations and independently builds a professional network with (inter)national stakeholders.
You communicate in a customer-oriented and customer-friendly manner to various stakeholders.
You identify customer needs during a conversation with a customer.
You smoothly introduce yourself to a stakeholder from your field.
You analyze and select appropriate target groups
You conduct a remote conversation with your customer.
You apply a growth hacking process to a fictitious insurance or financial product or service.
OLR FV 7 The bachelor BM/FV communicates professionally in a professional context in Dutch, French and English both in writing and orally.
You will adhere to the rules of courtesy and produce respectful conversations with customers, business partners and colleagues.
You use limited professional jargon.

Study material (list)

Commercial skillsMandatory€ 52,50
  • Author: Stefan Renkema
Teaching material via DigitapMandatory

Educational organisation (list)

Exam duration
Estimated time for testing0,50 hours
Learning Activities
Practicum24,00 hours
Work time outside of contact hours53,50 hours

Evaluation (list)

Evaluation(s) for first exam chance
MomentForm%Remark
1st examination periodSkills assessment during the examination series70,00Mondeling examen. Casus, gesloten boek. Aanvullende instructies op Digitap en/of studiewijzer.
1st examination periodSkills assessment permanently during class weeks (Permanent evaluation)10,00Mondelinge toets. Gedragsobservatie. Aanvullende instructies op Digitap en/of studiewijzer.
Evaluation(s) for re-sit exam
MomentForm%Remark
2nd examination periodSkills assessment during the examination series80,00Mondeling examen. Casus, gesloten boek. Aanvullende instructies op Digitap en/of studiewijzer.
Evaluation(s) for both exam chances, not reproducible in re-sit exam
MomentForm%Remark
1st examination periodSkills assessment permanently during class weeks (Permanent evaluation)20,00Mondelinge vaardigheidstoets. Aanvullende instructies op Digitap en/of studiewijzer.