Artesis Plantijn Hogeschool Antwerpen
Business en Recht
Workplace learning 2Communication40971/3474/2526/1/67
Study guide

Workplace learning 2Communication

40971/3474/2526/1/67
Academic year 2025-26
Is found in:
  • Associate Degree of Marketing and Communication Support (Antwerp), programme stage 2
    Specialisation:
    • Communication Support
In other study programme:
  • Associate Degree of Marketing and Communication Support (Antwerp) as Workplace learning 2 Communication_19ECTS
  • Associate Degree of Marketing and Communication Support (Antwerp) as Workplace learning 2 Communication_20ECTS
  • Associate Degree of Marketing and Communication Support (Antwerp) as Workplace learning 2Communication_FT
This is a single course unit.
Study load: 21 credits
It is not possible to enrol in this course unit under
  • exam contract (to obtain a credit).
  • exam contract (to obtain a degree).
Teaching staff: Bauwens Joke, Boens Annelien, Bouts Patrick, Campo Catherine, Cornil Koen, Cuypers Maryse, De Beukelaer Alici, Jacobs Chloë, Janssens Anny, Janssens Dennis, Lousberg Valesca, Mendes jacqueline, Mols Nadia, Pairon Leen, Van den Wyngaert Vicky, Vandessel Jeroen, Van Hasselt Charlotte, Van Herck Sven, Willems Ann
Languages: Dutch
Scheduled for: Module 1 + Module 2 or Module 3 + Module 4
This course unit is marked out of 20 (rounded to an integer).
Re-sit exam: not possible.
Possibility of tolerance: You have to pass this course unit (will never be tolerated).
Total study time: 525,00 hours

Prerequisites

having finished at least 51 ects credits in programme part (year) 1 AND ((to be taken together with Communication: Copy OR having passed, or having a tolerated mark for Communication: Copy) AND (to be taken together with Communication: Storytelling 2 OR having passed, or having a tolerated mark for Communication: Storytelling 2) AND (to be taken together with Communication: Production OR having passed, or having a tolerated mark for Communication: Production)).

Learning outcomes (list)

You will support sales, marketing and/or communication activities using appropriate tools and methods.
You will support in managing the administrative process of the sales, marketing and/or communications department.
You work problem-solving and target group-oriented using your own creativity.
You work independently, act (pro)actively and take responsibility for your own work.
You will build a professional network in the field with attention to self-promotion.
You support the organization of marketing and/or communication projects and coordinate with the parties involved.
You communicate orally and in writing in a professional manner in Dutch.
You are precise, self-critical and constantly improve your own expertise.
You make sustainable proposals to improve the functioning of the organization.
You select, edit, create, and distribute visual and/or audiovisual content as part of marketing projects and activities, taking into account the organization’s marketing strategy.
You collect and process data and information to implement the communication strategy and communication plan.
You select, edit, create, and distribute visual and/or audiovisual content as part of communication projects and activities, taking into account the organization’s communication strategy.
You support the coordination of communication projects and activities, considering the organization’s communication strategy.
You write persuasive Dutch and/or English texts within a provided format, adapted to the target audience.
You support the internal and external communication of the organization.

Educational organisation (list)

Learning Activities
Collaborative learning8,00 hours
Work time outside of contact hours117,00 hours
Workplace training and / or internship400,00 hours

Evaluation (list)

Evaluation(s) for both exam chances, not reproducible in re-sit exam
MomentForm%Remark
1st examination periodPortfolio10,00
1st examination periodPractical assesment in a professional context80,00
1st examination periodReflection assignment during the examination series10,00